Fujifilm today announces the FinePix F70EXR, the Company’s first model in the growing long-zoom compact sector.

The FinePix F70EXR gives three critical improvements on current models.  First, image quality.  The one drawback with long zoom cameras is that the sensor has to be necessarily small, with less light reaching the CCD than would be the case with standard compacts.  Fujifilm has introduced its award-winning EXR technology into the FinePix F70EXR, giving a significant improvement in image quality against other models.  The second major benefit of the FinePix F70EXR is the neat compact design.

At only 22.7mm thick and crafted into a beautiful sculpted shell with a double -coated lacquer finish.  Lastly, Fujinon 10x Zoom lens, developed in conjunction with the Super CCD EXR sensor, produces crisp high resolution results throughout the focal range, from 27mm wide-angle to 270mm telephoto.

Super CCD EXR-The Quality Edge
Introduced earlier this year with the FinePix F200EXR, this radical new approach to sensor technology has paid handsome dividends with a stream of positive reviews.  Modelling the EXR sensor on the human eye, for the first time the user can ‘flex’ the behaviour of the sensor according to the scene to the photographed.  When the light is strong and even, the camera can be switched to HR (High Resolution) mode to ensure every small detail is recorded.

When light is strong but contrasty, the sensor can switch to DR (Wide Dynamic Range) mode to get the optimal balance between highlight and shadows.  Lastly, in low light the sensor will switch to SN (High Sensitivity and Low Noise) mode, to ensure clean noise-free pictures even in the darkest conditions.

EXR was invented to maximise quality when the size of the sensor is necessarily constrained.  So EXR is a perfect sensor for a long zoom compact, delivering extraordinary results even in the most challenging conditions.

Check out the entire article today on the FinePix F70EXR!